By the end of this month, Telegram is expected to launch a new mini app store within its platform. This innovative addition will feature an in-built browser and integrated Web3 support, enhancing user experience and enabling new use cases. The mini app store aims to offer more extensive authorization options, integrated payments through 20 providers, and personalized push notifications to boost user engagement.
Enhanced Transparency and Security
The mini app store will include information on the months and countries of registration for apps, similar to Instagram's approach. This transparency aims to combat scams, providing users with a safer environment to interact with various applications. Additionally, users will have the ability to label channels, facilitating decentralized and third-party verification. This feature will build trust and credibility within the platform, assuring users of the legitimacy of the channels they engage with.
The Power of Mini Apps on Telegram
Telegram and The Open Network (TON) already boast a substantial user base, thanks to popular games like Hamster Kombat and Notcoin. Hamster Kombat alone onboarded 239 million users in just 81 days, demonstrating the potential of blockchain-based games not only for entertainment but also as a supplementary income source for users globally. The mini app store promises to further enhance user experience through innovative Web3 applications. The in-app browser will support Web3 pages, allowing unrestricted navigation and solidifying Telegram's position in the Web3 world.
Developer Opportunities with Telegram Mini Apps
The TON blockchain has experienced significant growth recently, with its Total Value Locked (TVL) surpassing $760 million, more than doubling since May. This growth reflects the increasing confidence in the TON ecosystem and its potential for expansion. In support of this, the TON Foundation has introduced an innovation startup accelerator program to foster growth within the Telegram and TON crypto community. This program aims to provide resources, mentorship, and an environment conducive to startup success, contributing to the TON blockchain network's ongoing success.
Meanwhile, Pavel Durov, Telegram's founder, has announced several updates and initiatives related to the TON blockchain and the mini app store on his Telegram channel.
Conclusion
Telegram’s new mini app store represents a significant step toward creating a dynamic ecosystem of small, bite-sized games and experiences. This development will make it easier for users to discover and install a variety of mini-apps, enhancing their engagement within the app. By focusing on simplicity and ease of access, Telegram ensures that the user experience will be more dynamic and enjoyable. This move not only expands Telegram's offerings but also sets a new standard for app integration within messaging platforms.